branding

Astro Bio Club

Logo Mark:

In designing this logo, my aim was to blend the realms of astronomy and biology. I achieved this by creating a visual composition where a cell is divided, and its structure transforms into that of a planet. This fusion symbolizes the essence of the logo, representing the intriguing field of Astrobiology.

Typography:

For the typography, my focus was on conveying the theme of a space club. To do this, I opted for a futuristic typeface. I paid close attention to the details of the typography, subtly incorporating elements of subliminal messaging. Notably, I included a small dot in a different color within the 'o's, which symbolizes a cell. The combination of the futuristic font and the subtle cellular symbolism effectively encapsulates the concept of Astrobiology.

The Projects Car Group

Logo Mark:

For this letter mark, I aimed to convey the concept of a car group, specifically a community focused one. I chose the bright yellow and bright red to give a sense of happiness and enthusiasm.

Typography:

In terms of typography, my goal was to create an almost 2000s car scene vibe. I wanted the viewer, or potential group member, to be able to very easily recognize the mark and to be able to see it from far away. I also had to keep in mind merchandise as I knew the group wants to sell stickers, t-shirts, small keychains and more so I made sure that the mark would be recognizable even if it was shrunk down.

Trit

Logo Mark:

In creating this logo mark, my primary aim was to exude a warm and welcoming energy. This film company wanted to ensure that prospective clients perceive them as a friendly and joyous business. To achieve this goal, I chose a pastel yellow as the main color. This color conveys emotions of happiness and creativity, which align perfectly with Trit's ethos.

Typography:

Regarding the typography, my intention was to maintain a joyful and welcoming feel for the logo. I accomplished this by avoiding the use of hard angles and exclusively employing rounded edges and smooth lines. This approach imparts a very friendly and inviting sensation.